Image Source : lonewolflibrarian.wordpress.com
2010 may be the year that we stop talking about Web 2.0 – rich media, blogs and social networks – and start preparing for the trends leading us to Web 3.0. To help marketers, publishers and even small businesses get ready for the switch ICON, a web application development business, had identified several trends they believe point to Web 3.0 functionality.
Mobile applications are expected to be a big part of Web 3.0 as companies build upon games and communication apps and into social apps which allow consumers to locate friends/contacts through their mobiles in their local, physical area.
Web 3.0 will also put cloud computing, or collaboration, firmly into cyberspace. He reasons that more platforms will allow for collaboration which allows consumers to create, share and access slideshows, etc. via clouds.
For businesses in the social space this could be incredibly helpful not only in staying on track but in measuring how brands and consumers are engaging. One part of this is measuring how effective social campaigns are and pushing the envelope to build more recognition.
Brand engagement. How many consumers have been exposed to the ad and how many are building a closer brand relationship – signing up for newsletters, friending on social networks, following on Twitter. Read more ……
How Web 3.0 Will Work
Semantic Web | Image Source : e-language.wikispaces.com
Some Internet experts believe the next generation of the Web — Web 3.0 — will make tasks like your search for movies and food faster and easier. Instead of multiple searches, you might type a complex sentence or two in your Web 3.0 browser, and the Web will do the rest. In our example, you could type “I want to see a funny movie and then eat at a good Mexican restaurant. What are my options?” The Web 3.0 browser will analyze your response, search the Internet for all possible answers, and then organize the results for you.
That’s not all. Many of these experts believe that the Web 3.0 browser will act like a personal assistant. As you search the Web, the browser learns what you are interested in. The more you use the Web, the more your browser learns about you and the less specific you’ll need to be with your questions. Eventually you might be able to ask your browser open questions like “where should I go for lunch?” Your browser would consult its records of what you like and dislike, take into account your current location and then suggest a list of restaurants. Read more ……
What Will Web 3.0 Be Like?
The Artificially Intelligent Web 3.0. Many people ponder the use of advanced artificial intelligence as the next big breakthrough on the web. One of the chief advantages of social media is that it factors in human intelligence.
For example, social bookmarking as a search engine can provide more intelligent results than using Google. You are getting websites that have been voted on by humans, so you have a better chance at hitting a good website.
However, because of the human factor, the results can also be manipulated. A group of people could vote for a particular websites or article with the intent of making it more popular. So, if artificial intelligence can learn how to separate the good from the bad, it could produce results similar to social bookmarking and social news sites while eliminating some of the bad elements. Read more ……
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